There are plenty of people that I know that possess great heart and the willingness to give but then they have so little to offer. There’s a phrase you probably heard of before and it goes like “You can’t give what you don’t even have”. Why is this? The answer is simple, they have not...
A few years ago, I encountered the Pareto Principle or commonly known as the 20/80 principle through a book I read. I became interested in it that I began to research more about it online. Once I started to learn more about the process and principles around it, that’s when I started to apply them...
This is from an essay which B.C. Forbes, a Scottish financial journalist and author who founded Forbes Magazine, wrote in 1917 called “Keys to Success”: Your success depends upon you. Your happiness depends upon you. You have to steer your own course. You have to shape your own fortune. You have to educate yourself. You...
I heard this phrase from Mr. Wonderful in the TV Series “Shark Tank”, “ Money is an amplifier, not a magic wand.”. What it means is that if you currently have a bad idea, money will amplify that bad idea further. If you have a good idea, it can spread the idea to new clients/customers....
How many clients do you have when you started the year? And how many have you gained or lost as of today? I asked this because simply, repeat clients earn you a lot more for your time. Every new client or customer you get comes with an “acquisition cost”, factor in your advertising cost to...
The market for content driven marketing in the digital world is now at an all time high. And it’s not slowing down at all. Most content creators are into at least 1 of the 3, besides their own social media accounts. If you’re looking to build your audience, there’s no better way to do so...
“Your network is your net worth” is one of my favorite quotes to say whenever I’m doing talks to colleges and companies. Networking leads to new connections, that can lead to clients, new business opportunities, mentorships and more. Here are seven tips to make you think you’re networking and believe you’re connecting people. LinkedIn activity...
I keep talking about how important branding is and here’s what I learned being so brand conscious myself as a kid growing up due to 3 things: 1. Family influence 2. Peer Pressure studying in a private school and 3. Marketing influence (TV, Billboards, Magazine). So many people tend to buy brand names no matter...
I wrote this on my social media account about a year ago and I wanna pounce on this one again through my blog. Influencer marketing is overly underpriced if you work with plenty of micro and even nano influencers. They’re very authentic for one because even if they have fewer following, they have a strong...
The gig economy is massive and just as important as any business there is right now. I’m in it as well and I freaking love it. Earning in the gig economy is basically about identifying opportunities and growing your path to being average to becoming big. It takes patience, a lot of it, so here’s...
So you just started your business, but the problem is that you’re in the Red Ocean Market instead of being in the Blue Ocean Market (ROM – A lot of businesses in the same business; BOM – Only a few in the same business), and now you have plenty of people in the same neighborhood...
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