For a brand to remain relevant and keep growing it’s fanbase, it has to relay a single direct message to it’s consumers. The key to building and maintaining a strong brand is through consistent messaging. Each brand new Season, every part of your business should be consistent with your core brand values. (Read my previous...
Today’s generation has the shortest attention span ever. I would even bet one would not be even able to get past the 2nd paragraph here without getting distracted by a notification on another social network while reading this. It’s tough for many of us to stay focused because everything is at our fingertips or a...
It’s an action plan killer. You thinking too much of what would happen if you do this or that, thinking too much about what people may think about your actions, worrying too much based on the past, or simply trying to get things “perfect”. You get the point. Overthinking is a sure fire way to...
Concentration and extreme focus is one of the biggest secrets to succeeding. Just ask any person of success. It’s the secret in trade, business, war and even in politics. The question is, where do you focus all your concentration to? The answer is to your end goals. When you make a mistake, don’t go chasing...
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