November 30, 2020 in Fashion Business, Self-help by Antonio Aguirre, Jr. THE PROBLEM WITH USING YOUR OWN NAME AS THE BRAND NAME
Ok, so you’ve decided to name your brand name with your full name. Good for you. While there are likely a lot of good things that come from doing so, there is a lot of bad at the same time if you decide to use your name. Here are the 3 Pros and 3 Cons...
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Tagged in affordable fashion, brand name, brand names, business of fashion, complex style, entrepreneur, entrepreneur life, Entrepreneurs, entrepreneurship, entrepreneurship business, fashion, fashion blog, fashion blueprint, fashion brand, fashion business, fashion business blueprint, fashion design, fashion entrepreneur, fashion style, fast fashion, high fashion, highsnobiety, hypebeast, naming your brand, naming your business, pros and cons, startup business, street fashion, street style, style, sustainable fashion, the business of fashion
November 19, 2020 in Business, Fashion Business, Self-help by Antonio Aguirre, Jr. HOW TO DEFINE YOUR BRAND WITH JUST 3 WORDS
If you asked me to define each of my brands or any of the brands that I handle, I’ll give you 3 words to describe each one of them. This is how you can define your core brand values with just a few simple words that can stick together and most importantly, makes sense. Not...
Tagged in brand, brand focus, branding, branding 101, brands, business of fashion, entrepreneur, Entrepreneurs, entrepreneurship, entrepreneurship business, fashion, fashion blog, fashion business, fashion design, fashion entrepreneur, fast fashion, guide to branding, high fashion, importance of branding, memorable brands, self branding, stand out branding, street fashion, street icon, street style, streetwear
November 16, 2020 in Fashion Business by Antonio Aguirre, Jr. 6 INTERNAL & 2 EXTERNAL ELEMENTS TO BRAND BUILDING
I understand how branding can be vague and quite a challenge when starting. It just touches too many moving parts of a company’s overall look and feel. In here, I will show you a simple guide I use to show the 8 elements when building your own brand. Let’s start with the 2 EXTERNAL ELEMENTS...
Tagged in brand point of view, brand positioning, brand story, brand value, business of fashion, complex style, elements to a brand, entrepreneur, Entrepreneurs, entrepreneurship, fashion, fashion business, high fashion, highsnobiety, hypebeast, modern notoriety, street fashion, street icon, street style, streetwear, target customers, tone of voice, unique selling point, unique selling proposition, visual identity
November 13, 2020 in Fashion Business by Antonio Aguirre, Jr. 7 WAYS TO MAKE YOUR FASHION BRAND STRONG AND STAND OUT
As a brand consultant for companies, I know for a fact how important branding is. The important thing in branding is that it is an opportunity to create your company’s personality and make a closer connection with your customers. The key to strong fashion branding is through differentiating your brand from the rest of the...
Tagged in brand expert, branding, branding 101, business, business blog, business strategy, entrepreneur, Entrepreneurs, entrepreneurship, fashion, fashion blog, fashion business, guide to branding, highsnobiety, hypebeast, importance of branding, logo, logo making, logos, sole slam, stand out branding, street fashion, street icon, street style, streetwear, style
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