One thing that stands out for me when I help entrepreneurs start their own small business is that their branding and logo don’t exactly meet eye to eye. It’s a common problem. I’ve seen brands that have approached me and my first reaction is a face palm, like, “what were you thinking?”. The thing is,...
What’s in a name? A lot. Before you were even born, your parents spent some time and energy thinking of a name for you (well most of our parents did), because they knew it was the first thing that will come out of your mouth every single time you will introduce yourself, for the rest...
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